Over time, the more you act, think, and speak in a certain way, the more you strengthen the very neural pathways that fire this behaviour, to the point where you can do it unconsciously. This is the same as forming a habit. Habits are automatic behaviours that occur due to very strong neural pathways.
Every second of our existence, our subconscious processes, facilitates and creates between 10 billion-400 billion actions (neural transmissions). It also controls between 96-98% of our perception and behaviour. What was once thought a waste of space (i.e. the myth that we only use a small amount of our brain) is in fact our control center and is the most important part of us.

However, the thing about the subconscious mind is that it cannot tell the difference between what is true and what is not. It simply does what it is told.  This is where your conscious comes in to play.
Put simply:

Your conscious mind has a job. Its job is to tell the subconscious mind what to do. The role of your subconscious mind is to do what it is instructed. This could be from either conscious thought or external influences.

However, there is a very important point to be aware of and it’s this….

The subconcious mind CANNOT destinguish between right and wrong or good and bad. For example, if you keep saying to yourself, ‘I’m not going to smoke while I’m at work‘, then all the subconscious mind hears is ‘ smoke while at work’. Your body will then automatically retreat to it’s comfort zone and make it harder for you to quit smoking at work.

Once you recognize this pertinent point you can actually start to use it to your advantage. We will talk about this some more later, but for now, just listen to the way that you talk to yourself in your mind. These simple conversations can have a dramatic effect on the results that you are achieving.

Yours sincerely,

Stuart Ginbey